/* ---------------------------------------------------------------
   Gold-standard funnel reference board — internal.
   Web Conductors design system: flat yellow + near-black + warm paper,
   Poppins display / Inter body. Neutral white ground, mild brand.
   --------------------------------------------------------------- */

@font-face{font-family:'Poppins';src:url('fonts/poppins-400.woff2') format('woff2');font-weight:400;font-style:normal;font-display:swap}
@font-face{font-family:'Poppins';src:url('fonts/poppins-500.woff2') format('woff2');font-weight:500;font-style:normal;font-display:swap}
@font-face{font-family:'Poppins';src:url('fonts/poppins-600.woff2') format('woff2');font-weight:600;font-style:normal;font-display:swap}
@font-face{font-family:'Poppins';src:url('fonts/poppins-700.woff2') format('woff2');font-weight:700;font-style:normal;font-display:swap}
@font-face{font-family:'Poppins';src:url('fonts/poppins-800.woff2') format('woff2');font-weight:800;font-style:normal;font-display:swap}

:root{
  --paper:#FFFFFF;
  --paper2:#FAFAF7;
  --ink:#0A0A0B;
  --ink2:#34343A;
  --muted:#63636B;
  --line:rgba(10,10,11,.13);
  --line2:rgba(10,10,11,.07);
  --yellow:#FECA04;
  --glass:rgba(255,255,255,.60);
  --glass-strong:rgba(255,255,255,.78);
  --edge:rgba(255,255,255,.9);
  --shadow:0 18px 46px -22px rgba(10,10,11,.32), 0 2px 8px -4px rgba(10,10,11,.12);
  --shadow-lift:0 34px 70px -30px rgba(10,10,11,.42), 0 3px 10px -5px rgba(10,10,11,.16);
  --ease:cubic-bezier(.2,.8,.2,1);
  --display:'Poppins','Segoe UI',system-ui,sans-serif;
  --body:'Inter','Segoe UI',system-ui,-apple-system,sans-serif;
  --maxw:1180px;
}

*{box-sizing:border-box}
html{-webkit-text-size-adjust:100%}
body{
  margin:0;background:var(--paper);color:var(--ink);
  font-family:var(--body);font-size:17px;line-height:1.62;
  font-feature-settings:"kern" 1;-webkit-font-smoothing:antialiased;
  overflow-x:hidden;
}
img,video,iframe{max-width:100%}
a{color:inherit}

/* ambient colour fields — the thing behind the glass worth blurring */
.ambient{position:fixed;inset:0;z-index:0;pointer-events:none;overflow:hidden}
.ambient i{position:absolute;display:block;border-radius:50%;filter:blur(90px);opacity:.55}
.ambient i:nth-child(1){width:640px;height:640px;left:-180px;top:-140px;background:rgba(254,202,4,.20)}
.ambient i:nth-child(2){width:560px;height:560px;right:-160px;top:22%;background:rgba(157,92,106,.16)}
.ambient i:nth-child(3){width:600px;height:600px;left:8%;bottom:-220px;background:rgba(109,128,106,.15)}
.ambient i:nth-child(4){width:420px;height:420px;right:12%;bottom:12%;background:rgba(254,202,4,.14)}

.shell{position:relative;z-index:1}
.wrap{width:min(100% - 40px,var(--maxw));margin-inline:auto}
@media(max-width:560px){.wrap{width:calc(100% - 32px)}}

/* ---------- masthead ---------- */
.mast{padding:34px 0 8px}
.mastbar{
  display:flex;align-items:center;gap:16px;flex-wrap:wrap;
  background:var(--ink);border-radius:20px;padding:14px 20px;
  box-shadow:var(--shadow);
}
.mastbar img{height:26px;width:auto;display:block}
.mastbar .div{width:1px;height:22px;background:rgba(255,255,255,.22)}
.mastbar p{margin:0;color:rgba(255,255,255,.78);font-size:15px;letter-spacing:.02em}
.mastbar .stamp{
  margin-left:auto;font-family:var(--display);font-weight:700;font-size:12px;
  letter-spacing:.09em;text-transform:uppercase;color:var(--ink);
  background:var(--yellow);border-radius:999px;padding:6px 13px;
}

.hero{padding:44px 0 10px}
.hero h1{
  font-family:var(--display);font-weight:700;letter-spacing:-.025em;
  font-size:clamp(34px,5.4vw,62px);line-height:1.04;margin:0 0 20px;max-width:17ch;
}
.hero h1 span{
  background:linear-gradient(transparent 62%, rgba(254,202,4,.55) 62%);
  padding:0 .06em;
}
.hero .lede{font-size:clamp(18px,2vw,21px);line-height:1.6;color:var(--ink2);max-width:66ch;margin:0 0 26px}
.hero .lede strong{font-weight:600;color:var(--ink)}

.tally{display:grid;grid-template-columns:repeat(auto-fit,minmax(150px,1fr));gap:12px;margin:30px 0 8px}
.tally div{
  background:var(--glass);backdrop-filter:blur(18px) saturate(150%);
  -webkit-backdrop-filter:blur(18px) saturate(150%);
  border:1px solid var(--edge);border-radius:16px;padding:16px 18px;
  box-shadow:var(--shadow);position:relative;overflow:hidden;
}
.tally div::before{content:"";position:absolute;inset:0 0 auto;height:1px;background:linear-gradient(90deg,transparent,rgba(255,255,255,.95),transparent)}
.tally b{display:block;font-family:var(--display);font-weight:700;font-size:30px;line-height:1.1;letter-spacing:-.02em}
.tally span{display:block;font-size:15px;color:var(--muted);line-height:1.4;margin-top:4px}

/* ---------- sections ---------- */
section{padding:66px 0 10px;position:relative}
.shead{max-width:74ch;margin-bottom:34px}
.shead h2{
  font-family:var(--display);font-weight:700;letter-spacing:-.022em;
  font-size:clamp(26px,3.4vw,40px);line-height:1.12;margin:0 0 12px;
}
.shead p{margin:0;color:var(--ink2);font-size:18px;line-height:1.62}
.rule{height:3px;width:56px;background:var(--yellow);border-radius:2px;margin-bottom:20px}

/* ---------- stage cards ---------- */
.stage{
  display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1.06fr);gap:46px;align-items:center;
  padding:38px;margin-bottom:34px;border-radius:26px;
  background:var(--glass);backdrop-filter:blur(22px) saturate(160%);
  -webkit-backdrop-filter:blur(22px) saturate(160%);
  border:1px solid var(--edge);box-shadow:var(--shadow-lift);position:relative;overflow:hidden;
}
.stage::before{content:"";position:absolute;inset:0 0 auto;height:1px;background:linear-gradient(90deg,transparent,rgba(255,255,255,.98) 30%,rgba(255,255,255,.98) 70%,transparent)}
.stage.wide{grid-template-columns:minmax(0,.82fr) minmax(0,1.28fr)}
.stage.wide.flip{grid-template-columns:minmax(0,1.28fr) minmax(0,.82fr)}
.stage.flip .stagetext{order:2}
.stage.flip .stagevis{order:1}
.stagevis{display:flex;justify-content:center;align-items:center;gap:26px;flex-wrap:wrap;min-width:0}

.stagenum{
  display:inline-flex;align-items:center;gap:10px;margin-bottom:16px;
}
.stagenum b{
  font-family:var(--display);font-weight:800;font-size:15px;letter-spacing:.02em;
  background:var(--ink);color:#fff;border-radius:999px;padding:5px 14px;
}
.stagenum em{
  font-style:normal;font-family:var(--display);font-weight:600;font-size:13.5px;
  letter-spacing:.11em;text-transform:uppercase;color:var(--muted);
}
.stagetext h3{font-family:var(--display);font-weight:700;letter-spacing:-.02em;font-size:clamp(23px,2.7vw,32px);line-height:1.14;margin:0 0 14px}
.stagetext .what{font-size:18px;color:var(--ink2);margin:0 0 20px;line-height:1.62}
.job{
  border-left:3px solid var(--yellow);padding:2px 0 2px 16px;margin:0 0 20px;
}
.job b{display:block;font-family:var(--display);font-weight:700;font-size:13px;letter-spacing:.1em;text-transform:uppercase;color:var(--muted);margin-bottom:5px}
.job p{margin:0;font-size:17.5px;line-height:1.58}
.specs{list-style:none;margin:0;padding:0;display:grid;gap:9px}
.specs li{position:relative;padding-left:19px;font-size:16px;line-height:1.5;color:var(--ink2)}
.specs li::before{content:"";position:absolute;left:0;top:9px;width:7px;height:7px;border-radius:50%;background:var(--yellow)}
.specs li b{color:var(--ink);font-weight:600}

/* ---------- device: phone ---------- */
.phone{
  width:294px;flex:0 0 294px;border-radius:46px;background:#141418;padding:11px;
  box-shadow:0 40px 70px -34px rgba(10,10,11,.62),0 0 0 1px rgba(255,255,255,.08) inset,0 2px 6px rgba(10,10,11,.3);
  position:relative;
}
.phone .screen{border-radius:36px;overflow:hidden;background:#fff;position:relative;display:block}
.phone .island{
  position:absolute;top:7px;left:50%;transform:translateX(-50%);
  width:86px;height:25px;border-radius:999px;background:#141418;z-index:6;
}
.statusbar{
  display:flex;align-items:center;justify-content:space-between;
  padding:11px 20px 7px;font-size:13.5px;font-weight:600;color:#0A0A0B;
  font-family:var(--display);letter-spacing:.01em;background:#fff;position:relative;z-index:5;
}
.statusbar.dark{background:#000;color:#fff}
.statusbar .icons{display:flex;align-items:center;gap:5px}
.statusbar svg{display:block}

/* meta feed chrome */
.igbar{display:flex;align-items:center;gap:10px;padding:9px 13px;background:#fff}
.igbar .av{width:34px;height:34px;border-radius:50%;object-fit:cover;flex:0 0 34px;border:1.5px solid #E8E1DC}
.igbar .who{min-width:0;flex:1}
.igbar .who b{display:block;font-size:14px;font-weight:600;line-height:1.25;color:#0A0A0B}
.igbar .who span{display:block;font-size:12.5px;color:#6B6B72;line-height:1.25}
.igbar .dots{flex:0 0 auto;color:#0A0A0B}
.igmedia{position:relative;background:#000;display:block}
.igmedia video,.igmedia img{display:block;width:100%;height:auto}
.igacts{display:flex;align-items:center;gap:16px;padding:10px 13px 6px;background:#fff;color:#0A0A0B}
.igacts .spacer{margin-left:auto}
.igcta{
  display:flex;align-items:center;justify-content:space-between;
  padding:11px 14px;background:#fff;border-top:1px solid #EFEBE8;
}
.igcta span{font-size:14.5px;font-weight:600;font-family:var(--display);color:#0A0A0B}
.igcta i{font-style:normal;color:#6B6B72}
.igcap{padding:4px 13px 12px;background:#fff;font-size:13.5px;line-height:1.45;color:#26262B}
.igcap b{font-weight:600}

/* reels chrome */
.reel{position:relative;background:#000}
.reel video,.reel img{display:block;width:100%;height:auto}
.reel .top{position:absolute;top:0;left:0;right:0;padding:10px 14px;display:flex;align-items:center;justify-content:space-between;color:#fff;z-index:3;background:linear-gradient(rgba(0,0,0,.42),transparent)}
.reel .top b{font-family:var(--display);font-weight:600;font-size:15px}
.reel .rail{position:absolute;right:10px;bottom:166px;display:grid;gap:17px;justify-items:center;color:#fff;z-index:3}
.reel .rail small{display:block;font-size:11.5px;font-weight:600;margin-top:3px;text-align:center}
.reel .foot{position:absolute;left:0;right:0;bottom:0;padding:14px 12px 16px;z-index:3;background:linear-gradient(transparent,rgba(0,0,0,.72))}
.reel .foot .row{display:flex;align-items:center;gap:8px;color:#fff;margin-bottom:8px}
.reel .foot .row img{width:26px;height:26px;border-radius:50%;object-fit:cover;flex:0 0 26px;border:1px solid rgba(255,255,255,.6)}
.reel .foot .row b{font-size:13.5px;font-weight:600}
.reel .foot .row em{font-style:normal;font-size:12px;color:rgba(255,255,255,.8)}
.reel .foot p{margin:0 0 10px;color:#fff;font-size:13px;line-height:1.42}
.reel .foot a{
  display:flex;align-items:center;justify-content:space-between;
  background:rgba(255,255,255,.96);color:#0A0A0B;border-radius:9px;
  padding:9px 12px;text-decoration:none;font-size:14px;font-weight:600;font-family:var(--display);
}
.sponsor{
  display:inline-block;font-size:11.5px;letter-spacing:.06em;text-transform:uppercase;
  font-weight:600;color:rgba(255,255,255,.88);
}

/* unmute chip */
.mutebtn{
  position:absolute;right:9px;top:9px;z-index:4;border:0;cursor:pointer;
  width:32px;height:32px;border-radius:50%;background:rgba(10,10,11,.55);
  backdrop-filter:blur(6px);display:grid;place-items:center;color:#fff;
}
.mutebtn:hover{background:rgba(10,10,11,.75)}

/* ---------- device: browser ---------- */
.browser{
  width:100%;border-radius:15px;overflow:hidden;background:#E9E6E1;
  border:1px solid rgba(10,10,11,.14);
  box-shadow:0 40px 80px -36px rgba(10,10,11,.55),0 2px 8px -3px rgba(10,10,11,.18);
}
.bbar{display:flex;align-items:center;gap:11px;padding:10px 13px 0}
.dots{display:flex;gap:6px;flex:0 0 auto}
.dots i{width:11px;height:11px;border-radius:50%;display:block}
.dots i:nth-child(1){background:#FF5F57}.dots i:nth-child(2){background:#FEBC2E}.dots i:nth-child(3){background:#28C840}
.btab{
  margin:0 0 -1px;background:#F7F5F2;border-radius:9px 9px 0 0;padding:7px 14px;
  display:flex;align-items:center;gap:8px;font-size:13px;color:#34343A;max-width:270px;
  border:1px solid rgba(10,10,11,.09);border-bottom:0;
}
.btab img{width:15px;height:15px;border-radius:3px;object-fit:contain}
.btab span{overflow:hidden;text-overflow:ellipsis;white-space:nowrap}
.burl{
  display:flex;align-items:center;gap:9px;padding:8px 13px;background:#F7F5F2;
  border-top:1px solid rgba(10,10,11,.09);
}
.burl .pill{
  flex:1;display:flex;align-items:center;gap:8px;background:#fff;border-radius:999px;
  padding:6px 14px;font-size:13.5px;color:#34343A;border:1px solid rgba(10,10,11,.1);min-width:0;
}
.burl .pill span{overflow:hidden;text-overflow:ellipsis;white-space:nowrap}
.bview{background:#fff;height:min(70vh,620px);overflow:hidden;position:relative}
.bview iframe{width:1440px;max-width:none;height:1680px;border:0;transform-origin:top left;display:block;background:#fff}
.bhint{
  position:absolute;right:14px;bottom:14px;z-index:3;
  background:rgba(10,10,11,.82);color:#fff;font-size:13px;border-radius:999px;
  padding:7px 14px;backdrop-filter:blur(8px);pointer-events:none;
}

/* ---------- device: email + youtube ---------- */
.mailwin{
  width:100%;border-radius:15px;overflow:hidden;background:#fff;
  border:1px solid rgba(10,10,11,.13);box-shadow:var(--shadow-lift);
}
.mailtop{display:flex;align-items:center;gap:12px;padding:11px 14px;background:#F4F2EF;border-bottom:1px solid rgba(10,10,11,.09)}
.mailtop b{font-family:var(--display);font-weight:600;font-size:13.5px;color:#34343A}
.mailhead{padding:16px 22px 12px;border-bottom:1px solid rgba(10,10,11,.08)}
.mailhead h4{font-family:var(--display);font-weight:700;font-size:19px;line-height:1.3;margin:0 0 10px;letter-spacing:-.012em}
.mailfrom{display:flex;align-items:center;gap:11px}
.mailfrom img{width:38px;height:38px;border-radius:50%;object-fit:cover;flex:0 0 38px}
.mailfrom div{min-width:0;font-size:14.5px;line-height:1.35}
.mailfrom b{display:block;font-weight:600}
.mailfrom span{color:var(--muted);font-size:13.5px}
.mailbody{padding:20px 22px 24px}
.mailbody p{margin:0 0 14px;font-size:16px;line-height:1.6;color:var(--ink2)}
.mailbtn{
  display:inline-block;background:#8E4F5E;color:#fff;text-decoration:none;
  border-radius:8px;padding:12px 22px;font-size:15.5px;font-weight:600;font-family:var(--display);
}
.mailsig{margin-top:18px;font-size:14.5px;color:var(--muted);line-height:1.5}

.yt{position:relative;border-radius:10px;overflow:hidden;background:#000;margin:4px 0 20px;cursor:pointer}
.yt img,.yt video{display:block;width:100%;height:auto}
.yt .ytplay{
  position:absolute;left:50%;top:50%;transform:translate(-50%,-50%);
  width:76px;height:54px;border-radius:13px;background:rgba(214,17,17,.94);
  display:grid;place-items:center;transition:background .18s var(--ease),transform .18s var(--ease);
}
.yt:hover .ytplay{background:#FF0000;transform:translate(-50%,-50%) scale(1.06)}
.yt .ytbar{position:absolute;left:0;right:0;bottom:0;z-index:3;background:linear-gradient(transparent,rgba(0,0,0,.82));padding:22px 12px 9px}
.yt .ytprog{height:3px;background:rgba(255,255,255,.32);border-radius:2px;position:relative;margin-bottom:9px}
.yt .ytprog i{position:absolute;left:0;top:0;bottom:0;width:22%;background:#FF0000;border-radius:2px}
.yt .ytprog i::after{content:"";position:absolute;right:-6px;top:50%;transform:translateY(-50%);width:12px;height:12px;border-radius:50%;background:#FF0000}
.yt .ytctl{display:flex;align-items:center;gap:13px;color:#fff;font-size:12.5px}
.yt .ytctl .t{font-variant-numeric:tabular-nums;letter-spacing:.01em}
.yt .ytctl .sp{margin-left:auto}
.yt .ytlogo{position:absolute;top:11px;right:12px;z-index:3;display:flex;align-items:center;gap:6px;color:#fff;font-size:12.5px;font-weight:600;text-shadow:0 1px 4px rgba(0,0,0,.6)}

/* ---------- inventory ---------- */
.invgrid{display:grid;grid-template-columns:repeat(auto-fit,minmax(215px,1fr));gap:14px;margin-bottom:34px}
.invcard{
  background:var(--glass);backdrop-filter:blur(18px) saturate(150%);
  -webkit-backdrop-filter:blur(18px) saturate(150%);
  border:1px solid var(--edge);border-radius:18px;padding:20px;box-shadow:var(--shadow);
  position:relative;overflow:hidden;
}
.invcard::before{content:"";position:absolute;inset:0 0 auto;height:1px;background:linear-gradient(90deg,transparent,rgba(255,255,255,.95),transparent)}
.invcard b{display:block;font-family:var(--display);font-weight:700;font-size:34px;line-height:1.05;letter-spacing:-.025em}
.invcard b i{font-style:normal;font-size:18px;color:var(--muted);font-weight:600;letter-spacing:0}
.invcard p{margin:6px 0 0;font-size:15px;line-height:1.45;color:var(--muted)}

.tbl{width:100%;border-collapse:collapse;font-size:16px}
.tbl th,.tbl td{text-align:left;padding:13px 16px;border-bottom:1px solid var(--line2);vertical-align:top}
.tbl thead th{
  font-family:var(--display);font-weight:700;font-size:12.5px;letter-spacing:.1em;
  text-transform:uppercase;color:var(--muted);border-bottom:1px solid var(--line);
}
.tbl tbody tr:last-child td{border-bottom:0}
.tbl td.n{font-variant-numeric:tabular-nums;white-space:nowrap}
.tbl td b{font-weight:600}
.tblwrap{
  background:var(--glass-strong);backdrop-filter:blur(20px) saturate(150%);
  -webkit-backdrop-filter:blur(20px) saturate(150%);
  border:1px solid var(--edge);border-radius:20px;box-shadow:var(--shadow);
  overflow-x:auto;position:relative;
}

details.reveal{
  margin-top:22px;background:var(--glass-strong);border:1px solid var(--edge);
  border-radius:20px;box-shadow:var(--shadow);overflow:hidden;
  backdrop-filter:blur(20px) saturate(150%);-webkit-backdrop-filter:blur(20px) saturate(150%);
}
details.reveal>summary{
  cursor:pointer;list-style:none;padding:20px 24px;display:flex;align-items:center;gap:13px;
  font-family:var(--display);font-weight:600;font-size:17.5px;
}
details.reveal>summary::-webkit-details-marker{display:none}
details.reveal>summary .chev{
  margin-left:auto;width:26px;height:26px;border-radius:50%;background:var(--ink);color:#fff;
  display:grid;place-items:center;transition:transform .22s var(--ease);flex:0 0 26px;
}
details.reveal[open]>summary .chev{transform:rotate(180deg)}
details.reveal>summary small{font-weight:400;font-family:var(--body);color:var(--muted);font-size:15px}
.revealbody{padding:0 24px 22px;border-top:1px solid var(--line2)}
.manifest{width:100%;border-collapse:collapse;font-size:15.5px}
.manifest th,.manifest td{text-align:left;padding:9px 12px;border-bottom:1px solid var(--line2)}
.manifest thead th{font-family:var(--display);font-size:12px;letter-spacing:.09em;text-transform:uppercase;color:var(--muted)}
.manifest td.n{font-variant-numeric:tabular-nums;white-space:nowrap;color:var(--ink2)}
.manifest tr.grp td{
  background:rgba(254,202,4,.14);font-family:var(--display);font-weight:700;font-size:13px;
  letter-spacing:.07em;text-transform:uppercase;color:var(--ink);
}
.manifest .tag{
  display:inline-block;font-size:12.5px;padding:2px 9px;border-radius:999px;
  background:rgba(10,10,11,.07);color:var(--ink2);white-space:nowrap;
}
.manifest .tag.use{background:rgba(254,202,4,.34);color:#4A3B00;font-weight:600}

/* ---------- tiers ---------- */
.tiers{display:grid;grid-template-columns:repeat(auto-fit,minmax(285px,1fr));gap:18px;align-items:stretch}
.tier{
  background:var(--glass);backdrop-filter:blur(22px) saturate(160%);
  -webkit-backdrop-filter:blur(22px) saturate(160%);
  border:1px solid var(--edge);border-radius:22px;box-shadow:var(--shadow);
  padding:26px 24px 28px;position:relative;overflow:hidden;
  display:flex;flex-direction:column;
}
.tier::before{content:"";position:absolute;inset:0 0 auto;height:1px;background:linear-gradient(90deg,transparent,rgba(255,255,255,.98),transparent)}
.tier.best{border-color:rgba(254,202,4,.85);box-shadow:var(--shadow-lift),0 0 0 4px rgba(254,202,4,.16)}
.tier .badge{
  display:inline-flex;align-items:center;gap:7px;font-family:var(--display);font-weight:700;
  font-size:12px;letter-spacing:.11em;text-transform:uppercase;
  background:rgba(10,10,11,.07);color:var(--ink2);border-radius:999px;padding:5px 12px;margin-bottom:14px;
}
.tier.best .badge{background:var(--yellow);color:var(--ink)}
.tier h3{font-family:var(--display);font-weight:700;font-size:25px;letter-spacing:-.02em;line-height:1.14;margin:0 0 6px}
.tier .one{margin:0 0 18px;font-size:16px;color:var(--muted);line-height:1.5}
.tier .thumb{
  border-radius:13px;overflow:hidden;margin-bottom:18px;background:#EFEBE7;
  box-shadow:0 12px 26px -16px rgba(10,10,11,.5);position:relative;
}
.tier .thumb img,.tier .thumb video{display:block;width:100%;height:170px;object-fit:cover}
.tier .thumb figcaption{
  position:absolute;left:0;right:0;bottom:0;padding:20px 13px 10px;
  background:linear-gradient(rgba(10,10,11,0),rgba(10,10,11,.88) 40%,rgba(10,10,11,.95));color:#fff;font-size:14.5px;line-height:1.38;text-shadow:0 1px 3px rgba(0,0,0,.75);
}
.tier h4{
  font-family:var(--display);font-weight:700;font-size:12.5px;letter-spacing:.1em;
  text-transform:uppercase;color:var(--muted);margin:0 0 10px;
}
.tier ul{list-style:none;margin:0 0 20px;padding:0;display:grid;gap:8px}
.tier li{display:flex;gap:10px;font-size:15.5px;line-height:1.48;color:var(--ink2)}
.tier li svg{flex:0 0 17px;margin-top:3px}
.tier .no li{color:var(--muted)}
.tier .no li b{font-weight:500}
.tierfoot{border-top:1px solid var(--line2);padding-top:16px;margin-top:auto;font-size:15px;color:var(--muted);line-height:1.5}
.tierfoot b{color:var(--ink);font-family:var(--display);font-weight:600}

.linecall{
  margin-top:26px;border-radius:20px;padding:26px 28px;
  background:var(--ink);color:#fff;box-shadow:var(--shadow-lift);
}
.linecall h3{font-family:var(--display);font-weight:700;font-size:22px;margin:0 0 12px;letter-spacing:-.015em}
.linecall p{margin:0 0 16px;color:rgba(255,255,255,.8);font-size:17px;line-height:1.6;max-width:70ch}
.linecall ul{margin:0;padding:0;list-style:none;display:grid;gap:9px;grid-template-columns:repeat(auto-fit,minmax(255px,1fr))}
.linecall li{display:flex;gap:10px;font-size:15.5px;line-height:1.5;color:rgba(255,255,255,.9)}
.linecall li svg{flex:0 0 17px;margin-top:3px}
.linecall li b{color:var(--yellow);font-weight:600}

/* ---------- proof / gates ---------- */
.gates{display:grid;grid-template-columns:repeat(auto-fit,minmax(255px,1fr));gap:14px}
.gate{
  background:var(--glass);backdrop-filter:blur(18px) saturate(150%);
  -webkit-backdrop-filter:blur(18px) saturate(150%);
  border:1px solid var(--edge);border-radius:18px;padding:22px;box-shadow:var(--shadow);
}
.gate h4{font-family:var(--display);font-weight:700;font-size:17.5px;margin:0 0 9px;letter-spacing:-.012em}
.gate p{margin:0;font-size:15.5px;line-height:1.55;color:var(--ink2)}
.gate .k{
  display:inline-block;font-family:var(--display);font-weight:700;font-size:12px;letter-spacing:.09em;
  text-transform:uppercase;color:#4A3B00;background:rgba(254,202,4,.4);border-radius:999px;padding:4px 11px;margin-bottom:11px;
}

.openq{
  margin-top:22px;border-radius:18px;padding:22px 24px;background:rgba(254,202,4,.16);
  border:1px solid rgba(254,202,4,.5);
}
.openq h4{font-family:var(--display);font-weight:700;font-size:16px;margin:0 0 10px;letter-spacing:.01em}
.openq ul{margin:0;padding-left:20px;display:grid;gap:7px}
.openq li{font-size:15.5px;line-height:1.55;color:var(--ink2)}

/* ---------- static strips ---------- */
.strip{display:flex;gap:14px;overflow-x:auto;padding:4px 2px 16px;scroll-snap-type:x mandatory}
.strip figure{margin:0;flex:0 0 auto;scroll-snap-align:start}
.strip img{display:block;height:250px;width:auto;border-radius:11px;box-shadow:var(--shadow)}
.strip figcaption{font-size:15px;color:var(--muted);margin-top:8px;text-align:center}

/* ---------- footer ---------- */
footer{margin-top:72px;background:var(--ink);color:rgba(255,255,255,.72);padding:40px 0 46px}
footer .wrap{display:flex;gap:26px;flex-wrap:wrap;align-items:flex-start}
footer img{height:24px;width:auto}
footer p{margin:0;font-size:15px;line-height:1.65;max-width:62ch}
footer b{color:var(--yellow);font-weight:600}

/* ---------- responsive ---------- */
@media(max-width:940px){
  .stage,.stage.wide,.stage.wide.flip{grid-template-columns:minmax(0,1fr);gap:32px;padding:28px 22px}
  .stage.flip .stagetext{order:1}
  .stage.flip .stagevis{order:2}
  .bview{height:min(64vh,520px)}
  .bview iframe{width:1100px}
}
@media(max-width:560px){
  body{font-size:16.5px}
  section{padding:48px 0 6px}
  .stage{padding:24px 18px;border-radius:22px}
  .phone{width:min(268px,100%);flex:0 0 auto}
  .mastbar{padding:12px 15px;gap:11px}
  .mastbar .stamp{margin-left:0;font-size:11px}
  .mailbody,.mailhead{padding-left:16px;padding-right:16px}
  .strip img{height:200px}
  .tally b{font-size:26px}
  .invcard b{font-size:29px}
  .bview{height:56vh}
  .linecall{padding:22px 20px}
  .tbl th,.tbl td{padding:11px 13px}
}
@media(prefers-reduced-motion:reduce){*{animation:none!important;transition:none!important}}

/* ---------- value ladder: starting point -> optional layers ---------- */
.ladder{
  display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:0;
  border-radius:22px;overflow:hidden;box-shadow:var(--shadow-lift);
  border:1px solid var(--edge);margin-bottom:26px;
  background:var(--glass-strong);backdrop-filter:blur(20px) saturate(155%);
  -webkit-backdrop-filter:blur(20px) saturate(155%);
}
.rung{padding:24px 24px 26px;border-right:1px solid var(--line2);position:relative;display:flex;flex-direction:column}
.rung:last-child{border-right:0}
.rung.leap{background:linear-gradient(180deg,rgba(254,202,4,.20),rgba(254,202,4,.07))}
.rung .cap{
  display:inline-flex;align-items:center;gap:8px;font-family:var(--display);font-weight:700;
  font-size:12px;letter-spacing:.11em;text-transform:uppercase;color:var(--muted);margin-bottom:12px;
}
.rung.base .cap{color:#2F6B37}
.rung.leap .cap{color:#5A4700}
.rung .dotrail{display:flex;align-items:center;gap:7px;margin-bottom:14px}
.rung .dotrail i{width:26px;height:5px;border-radius:3px;background:rgba(10,10,11,.13);display:block}
.rung .dotrail i.on{background:var(--ink)}
.rung.leap .dotrail i.on{background:var(--yellow)}
.rung h3{font-family:var(--display);font-weight:700;font-size:22px;letter-spacing:-.018em;line-height:1.16;margin:0 0 8px}
.rung p{margin:0 0 14px;font-size:16px;line-height:1.52;color:var(--ink2)}
.rung .price{
  margin-top:auto;padding-top:14px;border-top:1px solid var(--line2);
  font-family:var(--display);font-weight:600;font-size:15px;color:var(--ink);display:flex;gap:9px;align-items:baseline;
}
.rung .price em{font-style:normal;font-weight:400;color:var(--muted);font-size:15px}
.leapflag{
  position:absolute;top:-1px;right:-1px;background:var(--yellow);color:var(--ink);
  font-family:var(--display);font-weight:700;font-size:11.5px;letter-spacing:.09em;text-transform:uppercase;
  padding:6px 13px;border-radius:0 0 0 14px;
}

/* ---------- folds ---------- */
details.fold{border-top:1px solid var(--line2);margin-top:14px}
details.fold>summary{
  cursor:pointer;list-style:none;padding:13px 0 12px;display:flex;align-items:center;gap:10px;
  font-family:var(--display);font-weight:600;font-size:15.5px;color:var(--ink);
}
details.fold>summary::-webkit-details-marker{display:none}
details.fold>summary small{font-weight:400;font-family:var(--body);color:var(--muted);font-size:15px}
details.fold>summary .chev{
  margin-left:auto;width:23px;height:23px;border-radius:50%;background:rgba(10,10,11,.08);color:var(--ink);
  display:grid;place-items:center;transition:transform .22s var(--ease);flex:0 0 23px;
}
details.fold[open]>summary .chev{transform:rotate(180deg)}
details.fold .foldbody{padding-bottom:6px}
details.fold[open]>summary{color:var(--ink)}

@media(max-width:860px){
  .ladder{grid-template-columns:minmax(0,1fr)}
  .rung{border-right:0;border-bottom:1px solid var(--line2)}
  .rung:last-child{border-bottom:0}
  .leapflag{border-radius:0 0 0 14px}
}

/* ---------- pricing matrix ---------- */
.mxwrap{
  border-radius:22px;overflow:hidden;box-shadow:var(--shadow-lift);border:1px solid var(--edge);
  background:var(--glass-strong);backdrop-filter:blur(20px) saturate(155%);
  -webkit-backdrop-filter:blur(20px) saturate(155%);
}
.mxscroll{overflow-x:auto}
.mx{width:100%;min-width:760px;border-collapse:collapse;font-size:16px}
.mx col.lab{width:29%}
.mx th,.mx td{text-align:left;padding:13px 18px;vertical-align:top;border-bottom:1px solid var(--line2)}
.mx thead th{
  position:sticky;top:0;z-index:2;background:rgba(255,255,255,.94);
  backdrop-filter:blur(10px);-webkit-backdrop-filter:blur(10px);
  border-bottom:1px solid var(--line);padding-top:20px;padding-bottom:18px;
}
.mx thead th.best{background:linear-gradient(180deg,rgba(254,202,4,.28),rgba(255,255,255,.94))}
.mx thead .tiername{display:block;font-family:var(--display);font-weight:700;font-size:19px;letter-spacing:-.015em;line-height:1.2;color:var(--ink)}
.mx thead .tierrole{
  display:inline-block;margin-bottom:8px;font-family:var(--display);font-weight:700;font-size:11.5px;
  letter-spacing:.1em;text-transform:uppercase;color:var(--ink2);
  background:rgba(10,10,11,.07);border-radius:999px;padding:4px 11px;
}
.mx thead th.best .tierrole{background:var(--yellow);color:var(--ink)}
.mx thead .tiersub{display:block;margin-top:7px;font-size:14.5px;line-height:1.4;color:var(--muted);font-family:var(--body);font-weight:400}
.mx tbody th{
  font-weight:500;color:var(--ink);font-size:16px;
  background:rgba(255,255,255,.5);position:sticky;left:0;z-index:1;
}
.mx tbody td{font-variant-numeric:tabular-nums}
.mx td.best{background:rgba(254,202,4,.09)}
.mx td.none{color:#8A8A92}
.mx td b{font-weight:600}
.mx td small{display:block;font-size:14.5px;color:var(--muted);line-height:1.4;margin-top:2px;font-variant-numeric:normal}
.mx tr.band th,.mx tr.band td{
  background:rgba(10,10,11,.045);font-family:var(--display);font-weight:700;font-size:12px;
  letter-spacing:.11em;text-transform:uppercase;color:var(--ink2);padding-top:11px;padding-bottom:10px;
}
.mx tr.band th{position:sticky;left:0}
.mx tr.price th,.mx tr.price td{border-bottom:0;padding-top:20px;padding-bottom:22px;background:rgba(10,10,11,.035)}
.mx tr.price th{font-family:var(--display);font-weight:700;font-size:17px}
.mx tr.price td.best{background:rgba(254,202,4,.16)}
.setfield{
  display:inline-block;min-width:118px;border:1.5px dashed rgba(10,10,11,.34);border-radius:9px;
  padding:9px 14px;font-family:var(--display);font-weight:600;font-size:15px;color:#6B6B72;
  background:rgba(255,255,255,.7);
}
.mxlegend{
  display:flex;gap:18px;flex-wrap:wrap;align-items:center;margin-top:16px;
  font-size:15px;color:var(--muted);line-height:1.5;
}
.mxlegend span{display:flex;gap:8px;align-items:center}
.pill-ev,.pill-pr{
  font-family:var(--display);font-weight:700;font-size:11px;letter-spacing:.09em;text-transform:uppercase;
  border-radius:999px;padding:3px 10px;
}
.pill-ev{background:rgba(62,125,69,.16);color:#2C5E33}
.pill-pr{background:rgba(10,10,11,.09);color:var(--ink2)}
@media(max-width:560px){
  .mx{font-size:15.5px}
  .mx th,.mx td{padding:11px 14px}
  .mx thead .tiername{font-size:17px}
}